Telemarketing may be utilized for various purposes, as it can be applied to the selling of a product or service. The most common form of telemarketing is selling consumer goods and services over the telephone. Telemarketing expert witnesses are experienced in several facets of the marketing field, as many types of business practices may become the subject of a telemarketing-related lawsuit.
Telemarketing expert witnesses might have backgrounds in FCC compliance and telemarketing fraud, as the nature of telemarketing can enable illegal activity to be made against consumers. Such issues may include payment system rules, risk management, electronic payment fraud, electronic funds transfer (E.F.T.), robocalls, direct deposit, check processing, payment strategies, business crisis management, and other practices found within various business models, as each may pertain to a court case related to telemarketing.
In addition to the financial aspects of business, many telemarketing expert witnesses are skilled in various types of media campaigns, product development, sales, distribution, merchandising, strategic plans, public relations, branding, and other areas related to advertising and sales. As with any such marketing strategy, the field of telemarketing must adhere to a set of rules and regulations, as violating certain standards of care can lead to fraud and other illegal business and advertising practices, which would be substantial grounds for a lawsuit.
Since 1991, attorneys have turned to ForensisGroup for referrals to the most authoritative in available marketing experts. Submit An Expert Request Form or call us today to learn more and retain a highly qualified telemarketing expert witness for your case.